DTN/Work/Endota Spa
Spa & Cosmetics · Shopify

Endota Spa

A unified DTC + booking platform for Australia’s biggest spa brand — Shopify storefront wired to a custom service-booking app.

Endota — case study screenshot
At a glance

The short story, before the long one.

Background

Endota Spa — Australia's largest day-spa network — needed a digital home that matched the calibre of the in-spa experience.

What we built
  • E-commerce platform for the 180+ product range
  • Brand-aligned design honouring Endota's wellness identity
  • Bookings and product purchases under one membership wallet
Headline result
100+
Locations live
The brief

What they needed.

Endota Spa — Australia's largest day-spa network — needed a digital home that matched the calibre of the in-spa experience. Founded in 2000, franchised since 2004, the brand operates 100+ spas across Australia, distributes 180+ products to 11 countries, and runs both online wellness programmes and the Endota Wellness College.

How we built it

The work, in detail.

Wellness brand, online

The site has to feel like the spa: calming, considered, unhurried. The visual system carries the brand's wellness language across product, content and booking flows so visitors get the same experience they'd get walking into a location.

Two products, one wallet

Members earn and redeem against both spa appointments and product orders from a single wallet. The store and the booking experience share customer state so the front desk and the storefront are looking at the same record.

Locations as content

100+ spa locations get individual pages with local content — services, opening hours, team — so members find exactly what they need for their nearest spa.

The work

What we shipped.

/ 01 E-commerce platform for the 180+ product range

/ 02 Brand-aligned design honouring Endota's wellness identity

/ 03 Bookings and product purchases under one membership wallet

/ 04 Localised content for 100+ spa locations

/ 05 Customer-service workflow automation

In detail

A closer look.

Outcomes

Results.

100+
Locations live
+31%
Online revenue
+24%
Booking CR
4.9★
App store rating
Get in touch

Let's build something worth scaling.

Book a 30-minute call. We'll listen first, propose second — and tell you if we're not the right fit.